GrRABees is an urban beekeeping organization in Rome, Italy that preserves, protects, and maintains the beehives around the Aurelian walls in Rome. The organization focuses on spreading awareness about the importance of bee protection through initiatives and harvesting the bee's honey to raise money to fund the environmental monitoring network.
 
This label encompasses honey's childlike nature and incorporates the humanistic aspect to showcase how this honey is truly made — by those who make up the GRABees organization. With its playful and modern qualities, this design nods to the friendliness of the people behind GRABees and its urbanization of beekeeping.

Learn more about GRABees here!